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General Questions

Answers to questions we hear all the time

Why did you make Aori?
We fell in love with the Single Keyword Ad Group method of organizing campaigns and decided to create a tool that would make it easier for anyone to create campaigns with this structure.

Can Aori be used alongside other AdWords software?
Yes, Aori can be used in combination popular tools like Marin, Kenshoo, and many others.

How many accounts can be connected?
Unlimited.

Can Aori create AdWords Display Ads or remarketing?
No, our method of campaign creation wouldn’t work with display ads. But you can create Search Network with Display Select in Aori.

Can Aori include extensions to ads?
Yes, sitelink and callout, and you can use DKI on this as well.

What digital advertising platforms do you currently support?
For now, only Google AdWords. But we are working on adding Shopping Ads.

How much does Aori cost?
We have two plans: Flex and Monthly. Flex means you pay per campaign you sync with you Google Ads account. Monthly means unlimted campaign syncs for a 30 day period.

How long does it take to setup Aori?
Just a few minutes: connect your AdWords and Analytics accounts and get started making campaigns.

Is there a minimum ad spend to use Aori?
Nope :)

Do I need to know a lot about Google Ads (AdWords) to use Aori?
Nope, we made Aori so that anyone with a basic knowledge of Google Ads will be able to benefit.

What if I need help setting up my first campaign?
Send us a message on our chat or at hello@aori.com, we are ready to help you!

Do you support multiple currencies? Languages?
All currencies are supported, but our interface is only available in English.

What are the default match types that Aori uses?
By default Aori uses 3: broad match modifier, phrase match and exact match for each keyword. But in Optimizations, you can select which of the four match types you want your campaigns to be created.

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